Interest in unlisted equity has grown faster than the infrastructure around it. Shares change hands over the counter, between private parties or through brokers who specialise in the segment, and the quality of those intermediaries varies enormously.
Beckon is not an investment adviser and does not tell members what to buy. What we do is the part most people get wrong: verifying who is on the other side of the trade, confirming that the shares exist and are transferable, checking that settlement will happen the way it was described, and making sure you understand the lock-in and tax position before money moves rather than after.
SEBI draws a clear line between regulated pooled vehicles such as Alternative Investment Funds and the informal dealer network that sells unlisted shares through private channels. Both exist. They are not the same thing, and a member should know which one they are dealing with.